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Sponsor Another Campaign

campaign design
CHALLENGE

World Vision hired my creative consultancy, Kinetic Pencil, to design campaign visuals for their ‘Sponsor Another’ campaign. The campaign targeted existing child sponsors, encouraging them to expand their sponsorship support to include a child from this new community.

SOLUTION

The deliverables included design on landing page headers, emails, social media posts, and video images.

RESULT

World Vision includes photos and profile information of the children; the design approach featured a fresh take on the child profile information in a look and feel that includes elements from the community in Mutchenda, Malawi.

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